Nonprofit Financial Hub

Unlocking a Trillion-Dollar Opportunity in Nonprofit Credit and Deposits: The B Generous Story

Great Lakes Banker Magazine – Cover Story

In this cover story, Great Lakes Banker Magazine explores how B Generous is unlocking one of the largest and most underserved credit markets in the U.S.—nonprofit lending. The article details how B Generous’ nonprofit lending marketplace connects community banks with high-quality, CRA-eligible nonprofit loans, new deposit relationships, and measurable social impact. It highlights the scale of the nonprofit economy, the structural inefficiencies that have historically limited access to credit, and how B Generous’ proprietary underwriting technology, The B Generous SmartScore™, is enabling banks and credit unions to lend confidently while lowering origination costs, friction, and underwriting expenses. Featuring real-world impact stories and insights into the launch of B Generous’ Impact Credit Fund, the piece shows why nonprofit lending isn’t just good for communities, it’s good business for banks and lenders.

Read the full story below.